-
Feeds
Mar
28
DigitalSignageToday.com: Digital Signage and the Next 5 Years
Filed Under Advertising, Digital Signage, Mobile, Tools, metrics | 2 Comments
For those of you who missed it, Digital Signage Today just released their most recent Special Report on the next 5 years of Digital OOH.
It’s a pretty thorough publication. They’ve done a good job at trying to cover all aspects of the marketplace going over the basics and then deeper into specific verticals.
At the very end is a great collection of industry experts who go over their thoughts for the next 5 years of the industry and what to watch for. The only heads up I have to give is that I’m among them 
Have fun. Good read and well done to the folks at DSToday!
Jun
6
Converting Heat into Sound to Power Digital Signage
Filed Under Digital Signage, Tools | Leave a Comment
Now this is in the range of the bizarro and somewhat cool but I could see a potential application for Outdoor Signage.
The egg-heads at the University of Utah have found a (better) way of converting heat thrown off by things like latops by using thermoacoustic engines. They take the heat, convert it to a sound as loud as a rock concert and then convert it to electricity.
And they’re the size of a matchbox.
May
24
Widgets For Digital Signage
Filed Under Digital Signage, Tools | 3 Comments
If you’re a bit of a technology junkie like me, you’re likely well aware of the Web 2.0 trending/fervor for “widgets” (a.k.a. gadgets, flakes, modules, etc). For those who don’t have the propeller on their head like me a basic definition for a widget is:
a portable chunk of code that can be installed and executed within any separate html-based web page.
Basically it means you can run someone else’s technology inside your own web pages or applications, easily. Mac and Linux users are very familiar with this type of app.
Ultimately, widgets are personalization tools for web sites. They allow users to make the site or experience their own…
May
23
Continuing on yesterday’s thread on interesting designs in bezels, enclosures and environments (to make the venue “pretty” and add to the retail environment as opposed to making it look like a 1986 arcade), Dell apparently is bringing their concept monitor from CES to retail later this year:
Apr
19
In Answer to Dave Haynes: Will agencies and buyers book spots online?
Filed Under Advertising, Digital Signage, Tools, metrics | 2 Comments
Dave Haynes over at Screen Media posted a great post+article on his blog: Will agencies and buyers book spots online?. (Thanks for the podium Dave )
Wherein he referenced my company, ADCENTRICITY:
(the web site is still in production, sorry - if you want more info, email me at rob {@} adcentricity.com), and he correctly outed me in saying that I would weigh in .
Apr
19
Extending Digital Signage back to the “3rd Screen” (mobile)
Filed Under Advertising, Digital Signage, Mobile, Tools | 3 Comments
If mobile devices are the 3rd screen (after TV, Computer), then Digital Signage is the 4th screen.
With Agencies and Brands all talking “engagement” as the next quantifiable metric of consumer Brand acceptance, there’s been a lot of talk about using mobile as the channel to adopt to begin this process/conversation.
Mar
22
I found this kind of interesting and cute.
The guys and gals over at the University of Virginia
have put together a digital signage network for campus communications and sounds like they’re having fun with it.
What I found cute was they decided to use a blog to manage content - Wordpress.com no less, which powers this blog.
Feb
14
Litefeeds: Crack for Information Junkies
Filed Under Tools | Leave a Comment
I’m absolute sponge for info. Strangely, I have data in my head about market conditions/forecasts from 3 years ago, and I use it to forecast out about what’s going to happen to industries and my clients. The more info you give me, the closer to accurate I become. So when I find relevant sources of opinions or news, I like to have it on me at all times:
First round-up: Litefeeds (http://www.litefeeds.com).
This is a wicked little application for phone or Blackberry where you can download RSS feeds (basically, things like what I’m writing right now, accessible on your phone/BB)
If you get a chance, give it a try. I believe you just have to point your phone or BB to http://www.litefeeds.com/m. It’s free and really keeps you in the know on competitors and market info
Feb
13
CogMap: Org Charts for Dummies
Filed Under Social Networking, Tools | Leave a Comment
If you’re in sales, I highly reco this tool.
The wikipedia of org charts:
http://www.cogmap.com.
I’m a big believer in sharing
