Now the Cable Companies Are Worried About Us?

Got a giggle out of this one (warning, subscription required to read past the synopsis)

Apparently cable TV is just waking up to the fact that we’re growing and they aren’t. We’re apparently putting pressure on their prices and demand.

From the post:

Media firms that fear migration of their ad dollars to the Web may be missing an even bigger threat to their bottom lines: out-of-home (OOH) video. As other platforms contract under the pressure of reduced spending, OOH is one of the few areas of advertising technology that is booming.

http://www.cablefax.com/cfp/just_in/The-Last-10th-of-a-Mile-The-Digital-%27OOH%27-Ad-Threat_34323.html